what ways does this type of communication differ f

what ways does this type of communication differ from direct communication?

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Business Communication

INSTRUCTIONS:
Describe three general online approaches that companies might follow to communicate with their users. In what ways does this type of communication differ from direct communication? In what type of market communications do most companies spend the bulk of their advertising dollars? What are some of the advantages of that type of communication.
CONTENT:
BUSINESS COMMUNICATION(Your Name)(Institution Name)(Instructor`s Name)Business CommunicationCompanies might communicate online with their users using different ways. It can create alert- based communications where it notifies its customers any time new information and reports are posted online. The firm sends email alerts to its users so thatthey can access information immediately. The firm can also create customized views based on the user profile which makes its users see information that relate to their profile (Korper, 2000). Firms can also create private sites for media contacts where journalists can provide press releases, photos and other information.Other than passage of information, these methods differ from direct communication in the sense that there is no ...
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