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Corporate Entrepreneurship and Innovation Management
Full details of coursework:
One 3,000-word individual assignment (100%)Select an organisation you believe to be an example of a corporate entrepreneurship success story or failure. Using the diagnostic framework of entrepreneurial practices, Mosey et al, (2017, p120), conduct an evaluation of the corporate entrepreneurship performance of this organisation over the last 5 years (approx. 2000 words). Within this section you should:
Building upon your diagnosis, design a corporate entrepreneurship change programme for this organisation (approx. 1000 words). This should:
Learning Objectives and Outcomes
Knowledge and understanding
This module develops a knowledge and understanding of:
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