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Strategic management and Leadership
RED HIGHLIGHT THE MOST IMPORTANT THINGS, EXPLAINING THE AIM OF EACH CHAPTER
CHOOSE ONE OF THOSE COMPANIES:
ASSIGNMENT BRIEF: For you chosen company, explain how successful you think it is and discuss the strategic reasons behind that success. Your explanation should include something about the contribution of leadership to the company. Go on to suggest strategies and/or actions for ensuring success in the future.
2) Measures of Company success – introduction to Chapter in order to determine the success of the company, you need to compare financial performance along non-financial performance Comprehensive range of financial and non-financial metrics for company with source citations. Some "benchmarking" against competitors. Understands academic concern that "business success" can mean different things to different stakeholders.
3) Reasons for companies success
4) Analysis and Interpretation of capabilities
5) Analysis of Companies leadership
6) Analysis and Interpretation based on another topic area
7) Strategic Recommendations
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