Evaluating secondary data sources such as research

Evaluating secondary data sources such as research reports and academic literature, and where relevant, and agreed with your supervisor, primary data, to frame the research study;

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Assignment Learning Objective

The coursework assessment is designed to enable you to demonstrate the learning outcomes required for the successful completion of the module, with particular reference to the business/academic research skills development outcomes for this component as detailed in the module specification and module handbook:  Evaluating secondary data sources such as research reports and academic literature, and where relevant, and agreed with your supervisor, primary data, to frame the research study;

 Demonstrating understanding of development, conduct, analysis and interpretation of business, market and academic research;

 Working creatively with either quantitative and/or qualitative data;

 Understanding of ethical issues in business, market and academic research that apply to your project; and

 Producing a succinct, well-argued and well-presented dissertation project.

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