Describe how you will gain a competitive edge agai

Describe how you will gain a competitive edge against your competition.

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Marketing Proposal for Avant-Garde Therapeutics

INSTRUCTIONS:

Marketing Plan (20 points) Students will create a comprehensive marketing plan for their therapy or consulting practice. This shall include:  a table of contents  market analysis- brief summary of the current private practice market place (include research findings from at least 3 local practices in your area). Include at least one strength and weakness of your direct competitors in private practice. Describe how you will gain a competitive edge against your competition.  marketing strategy- define your target market and how you will reach them with various marketing and advertising efforts (online and offline). Provide your ring of referrals diagram with 1-2 specific referral sources in each ring.  unique selling point- explain your USP (what makes you and your services stand apart in the market place)  sales strategy- describe your sales methods (face-to-face, internet, telesales, etc) and include your sales pitch (elevator pitch) I would like the same writer from the business plan to also do the marketing plan.

CONTENT:

Marketing Proposal for Avant-Garde Therapeutics Institution Date

Market analysis…………………………………………………………………………..….1

Marketing strategy…………………………………………………………………………..2

Unique selling point…………………………………………………………………………3

Sales strategy...………………………………………………………………………………4

MARKET ANALYSIS Target market and demographics The primary goal of AGT is the sporting population of coconut creek city south Florida. The people of the city is currently at 9,842 thousand people. The area is plagued with mental disorders related to excessive substance abuse. A major concern is the rising number of adolescents presenting with emotional disorders and substance abuse ...

 
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