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INTERNATIONAL BUSINESS STRATEGY
This is an individual assignment in which students are required to write a critical review of an article which has made a significant contribution to the field of business strategy. The assignment must be submitted as a word file through SurreyLearn by 4 pm on Tuesday 14th November 2017.
For this purpose, 6 articles have been placed in SurreyLearn and students will be required to choose which article they wish to review. The 6 articles are:
Bhide, A. (1986) Hustle as strategy in Harvard Business Review, September-October.
Hamel, G. (1996) Strategy as Revolution in Harvard Business Review, July-August.
Prahalad, C. K. and Hamel, G. (1990) The Core Competence of the Corporation in Harvard Business Review, May-June.
Hamel, G. and Prahalad, C. K. (1989) Strategic Intent in Harvard Business Review, May-June. Mintzberg, H. (1987) Crafting Strategy in Harvard Business Review, July-August.
Stalk, G., Evans, P. and Shulman, L. E. (1992) Competing on Capabilities: The new rules of corporate strategy in Harvard Business Review, March-April. The reviews should be no more than 1,000 words in length and should address the following issues:
1. The position of the article in the wider debate about processes of strategy (with evidence from further reading to support this) 2. The main strength and weakness of the article