1.1 understanding the position of the marketing

1.1 understanding the position of the marketing management in the modern firm

The primary theme of the paper is 1.1 understanding the position of the marketing management in the modern firm in which you are required to emphasize its aspects in detail. The cost of the paper starts from $129 and it has been purchased and rated 4.9 points on the scale of 5 points by the students. To gain deeper insights into the paper and achieve fresh information, kindly contact our support.

Learning Outcomes

  1. External audit including PESTAL, SWOT, competitor environment and marketing environment.

1.1   understanding the position of the marketing management in the modern firm

1.2   Understanding the ethical and sustainibilty issues affecting marketing in the modern firm

1.3   Evaluate the position of a specific company within a market sector and identify the marketing strengths, weakness, opportunity and threats appropriate to the company.

  1. Internal Audit including sales, market share, profits, cost, customer profile, effectiveness of the market share

2.1   Understand the position of market management in the modern firm

2.2   Understand the ethical and sustainability issues affecting marketing in the modern firm.

2.3   Define appropriate qualitative and quantitative marketing objectives for a specific organization which are SMART in nature.

  1. Creating of SMART marketing objective and new product idea

3.1   Understand the position of marketing management in the modern firm

3.2   Understand the ethical and sustainability issues affecting marketing in the modern firm.

Define appropriate qualitative and quantitative marketing objectives for a specific organization which are SMART in nature.

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